Emily Bailey Talks to BenefitsPRO About Overcoming Rising Costs, Complex Benefits During Open Enrollment

Employers can find open enrollment season challenging as they aim to ensure employee understanding of benefit choices, but are they communicating these options well enough?

While open enrollment is designed to help employees elect their health insurance options, it is also a pivotal time for employers to ensure they effectively communicate all that they have to offer for their workforce and share resources to help employees make the best decisions.

In a recent interview with BenefitsPRO, Emily Bailey, Regional Managing Principal at OneDigital Northeast, discussed the challenges human resource professionals and business leaders face regarding building impactful benefit programs and communicating them during open enrollment.

Employers are always striving to provide their employees with an exceptional benefits experience, but oftentimes, they are not always sure the investments they are making are the ones that actually matter to their workforce. This gap in value perception is causing organizations to spend their budget in places that may not be driving value to their people.

 

                      — Emily Bailey, Regional Managing Principal at OneDigital Northeast

Some employers are closing the perception gap by using surveys to gather specific workforce data and address individual challenges. Programs are being implemented based on direct employee feedback, and not just benchmarks.

To read the full article from BenefitsPRO, click here.

Interested in learning more about what matters most to your employees? Check out OneDigital’s 2024 Employee Value Perception Study.